The Fit Pro Journey - Business Coaching for Fitness & Health Coaches
The Fitness Pro Journey is the go-to weekly podcast for personal trainers, health coaches, and fitness professionals ready to start or grow a profitable online coaching business—without the fluff, burnout, or bro-marketing tactics. Hosted by Ria, a former Fit Pro turned business mentor with over 22 years in the fitness industry—from club program manager to trade show organizer—this show is packed with no-BS advice, industry insight, and real talk from someone who’s done it all. Since launching her coaching business in 2018 (and going full-time in 2020), she’s helped hundreds of Fit Pros build sustainable, client-attracting businesses online. Each episode delivers raw, actionable strategies to help you launch your first offer, attract your dream clients, show up confidently online, and build a business that actually fits your life—with a little humor and tough love along the way. Whether you’re brand new to online coaching or ready to scale your existing fitness business, The Fitness Pro Journey will help you ditch self-doubt and unlock your full potential. Tune in every week and take the next step in building the coaching business you’ve been dreaming of. Connect > IG @_ria_z Connect > TikTok > @riazfitbizcoach Connect > admin@riazervos.com
Episodes

Monday Mar 27, 2023
Monday Mar 27, 2023
Throwing the Rules Out
Stop trying to do things that don’t feel right. If a strategy doesn’t feel right it’s not going to work.
If you are still stuck and trying to figure out what’s wrong. Stop trying all the strategies and start looking at your messaging, ideal client and your program. Find where the missing piece is.
Without the missing piece nothing will come together.
For more you can always follow me over at Instagram on IG @_ria_z

Monday Mar 20, 2023
Monday Mar 20, 2023
Finding Balance as a working work mom
Yes you can find balance lets dive in.
Map out your day or week and find the holes. Wherever the holes are is when you start working on your business.
Find some ME TIME. Your me time will make you a better mom, entrepreneur and it’s taking care of your mental health.
ASK for help. Don’t be afraid to ask for help. We all need it and it will help you and your business run smoother.
For more you can always follow me over at Instagram on IG @_ria_z

Monday Mar 13, 2023
Monday Mar 13, 2023
What should your content contain?
The hook:Start with a hook think standing in the grocery store how the magazines grab your attention. Ask yourself what’s going to STOP their scroll?The Connection with a story: People love stories. Our kids love stories. Tell a relatable story.
Your method: The part where you transition from your story to your method or solution. Thing before and after photos but it doesn't always have to mean weight loss
The Details:How are you going to get someone from point A - B
Call to action: Add a very clear call to action. What do you want them to do? ex: DM you, comment below, save the post for later, join your email list, etc.
Connect with me on Instagram @_ria_z

Monday Mar 06, 2023
Monday Mar 06, 2023
2022 truly was a hard year.
I struggled in 2022 with the loss of my mom, clients not paying, boundaries
The belief I needed to hustle & grind to succeed, wanting to burn my business to the ground.
I learned a lot about myself and learning to be happy in the now.
Coaches I mentioned that helped me in 2022:Kelsey Mead
Megan Yelaney
Let’s Connect on IG @_ria_z

Monday Feb 27, 2023
Monday Feb 27, 2023
Where to find your ideal?
In the beginning you need to go out look for your ideal client.
listen up to learn where to find them.
Connect with me on IG @_ria_z

Monday Feb 20, 2023
Monday Feb 20, 2023
You have serval types of people in your audience and how you speak to Hot lead is to the same as speaking to a cold lead.
Let's dive in to learn how to speak to each person.
Let's connect on IG @_ria_z

Tuesday Feb 14, 2023
Tuesday Feb 14, 2023
Step 1: Create and Irresistible offer.
An irresistible offer is a problem your ideal client is aware of, and you have the solution. There is no reason to create something no one wants.
Step 2: Create Content your ideal clients want.
It’s not about you. It’s not what feels good that day to inspire you.
It’s creating content they want to learn.
Step 3: Take Messy Action.
It does NOT need to be perfect. You just need to get your message out there. If its messy it will still connect with someone. So don’t worry about being perfect. No one is.
Step 4: Start Conversations
No, you do not need to Cold DM people, but you do need to start conversations and build relationships. This can be as simple as being HUMAN and replying to someone’s stories. Comment in a FB group to answer a question. Signing clients all starts with building relationships.
Bounce Step 5: Hirer a Coach
This is the 1 step I wish people had told me when I started. But to be honest I was too stubborn and thought I don’t need to waste money on a coach. Or I said I can’t spend money on a coach when there is no money coming in. Boy was I wrong. By hiring a coach, I was able move my business forward and double my salary. In the 2 years on my own Sweat F A Happened. So, don’t wait to hire a coach.
Let's Connect on IG @_ria_z

Tuesday Feb 14, 2023
Tuesday Feb 14, 2023
What does our Mindset have to do with our business?
A LOT!
Our mindset can either make use or break us.
Listen to learn more.
Connect on IG @_ria_z

Tuesday Feb 14, 2023
Tuesday Feb 14, 2023
Welcome to the Fit Pro Journey Podcast!
Ria is a former online fitness coach pre-IG and has been in the fitness Industry for over 22 years from Club manager to trade show organizer, there is not much she hasn't done. To starting her online business coaching in 2018 to going full-time as a business coach in 2020. Since then, she has helped other Fitness Pros & Health coaches start & grow their own online business.
Listen to learn more
love Ria
Connect with Ria on IG >@_ria_z