The Fit Pro Journey - Business Coaching for Fitness & Health Coaches

The Fitness Pro Journey is the go-to weekly podcast for personal trainers, health coaches, and fitness professionals ready to start or grow a profitable online coaching business—without the fluff, burnout, or bro-marketing tactics. Hosted by Ria, a former Fit Pro turned business mentor with over 22 years in the fitness industry—from club program manager to trade show organizer—this show is packed with no-BS advice, industry insight, and real talk from someone who’s done it all. Since launching her coaching business in 2018 (and going full-time in 2020), she’s helped hundreds of Fit Pros build sustainable, client-attracting businesses online. Each episode delivers raw, actionable strategies to help you launch your first offer, attract your dream clients, show up confidently online, and build a business that actually fits your life—with a little humor and tough love along the way. Whether you’re brand new to online coaching or ready to scale your existing fitness business, The Fitness Pro Journey will help you ditch self-doubt and unlock your full potential. Tune in every week and take the next step in building the coaching business you’ve been dreaming of. Connect > IG @_ria_z Connect > TikTok > @riazfitbizcoach Connect > admin@riazervos.com

Listen on:

  • Apple Podcasts
  • Podbean App
  • Spotify
  • Amazon Music
  • iHeartRadio

Episodes

Monday Jun 09, 2025

Think you need 10k followers to go full-time online? Think again. In this episode, we’re flipping the script on the “more followers = more income” myth. I’ll share how I built a profitable online coaching business by focusing on relationships, not reach — and why your next high-ticket client is probably already in your circle.
✅ Perfect for: Health & fitness coaches building online✅ You'll learn:
How to sign clients without a big audience
Why conversations > content
What actually leads to consistent income
🎧 Follow the show for more real talk about building a coaching biz without burnout, funnels, or faking it.

Monday Jun 02, 2025

Can You Really Go Full-Time Online Without Hustling 24/7?
Going full-time online as a health or fitness coach doesn’t mean burning out on Reels and hoping a hashtag brings you clients. In this episode, I’m breaking down what it actually takes to go full-time — without living on your phone. You’ll hear my personal transition story, the 3 questions to ask before going all-in, and why structure (not hustle) is your new best friend. Oh, and we’re already teasing the magic behind real-world connections that help you grow online. Let’s go.
 
👉 Grab the free guide to create your signature program: Click here 
👉 DM “SIGNATURE” on Instagram to get it directly: @_ria_z 
If you enjoyed this episode I’d love to know! Send me a message on Instagram @_ria_z to open the conversation about your journey!

Monday May 26, 2025

If your coaching biz feels more like a cluttered closet than a smooth-running machine, this episode is your permission slip to breathe. I sat down with Tracy Hoth — organizing coach and queen of simplification — to talk about how Fitness Pros like you can finally ditch the chaos and streamline your business (without needing color-coded folders... unless you’re into that).
We’re talking:
Why your “systems” might actually be slowing you down
How to create simple workflows that save your sanity
The mindset shift that helps you go from “I’m drowning” to “I got this!”
And yes... what to do with all those random Google Docs
Whether you’re new to online coaching or scaling up, Tracy drops gold that’ll help you organize, simplify, and make space for the stuff that actually moves the needle — like helping clients and living your life.
Hit play and let’s clean up your biz (without breaking a sweat)!
 
Tracy Hoth is a 17-year veteran professional organizer and certified life coach on a mission to empower coaches and online business owners to reclaim their time, boost confidence, and maximize profitability through a streamlined and organized business. She hosts the globally ranked Organized Coach podcast and is the creator of Organized Coach Academy, where she helps coaches and online business owners become organized CEOs.
Free Class: https://simplysquaredaway.com/5files
https://simplysquaredaway.com/
https://simplysquaredaway.com/podcast/
https://www.linkedin.com/in/tracyhoth/
https://instagram.com/tracyhoth
https://facebook.com/SimplySquaredAway
 
 

Monday May 19, 2025

Ever feel like you're doing everything and still getting nowhere in your fitness business? In this episode, I walk you through a powerful before-and-after story of one coach who went from burnout and inconsistent income to building a sustainable business that doesn’t rely on social media to thrive. If you're tired of early mornings, last-minute cancellations, and chasing clients online—this one’s for you.
 
If you enjoyed this episode I’d love to know!
Send me a message on Instagram @_ria_z to open the conversation about your journey! 
 

Monday May 12, 2025

What started as an April Fools' nightmare turned into the turning point of our lives. In this episode, I’m joined by my husband as we share the raw story of how getting unexpectedly let go from his job led to both of us completely pivoting our careers—and building businesses we love. If you’ve ever been in a “WTF do we do now?” moment, this one’s for you.
👉 Grab the free guide to create your signature program: Click here 👉 DM “SIGNATURE” on Instagram to get it directly: @_ria_z 
If you enjoyed this episode I’d love to know! Send me a message on Instagram @_ria_z to open the conversation about your journey! 

Monday May 05, 2025

Tried Online Coaching in 2020 and Failed? Here’s Why You Should Try Again (This Time, With a Real Plan)
Tried online coaching in 2020 and felt like it was a total flop? You’re not alone. In this episode, we unpack why your first attempt didn’t work—and why now is the perfect time to give it another shot (with a real plan this time). I’ll walk you through what’s changed, what’s possible, and why having an online component to your fitness business is no longer optional—it’s essential.
 
🎯 Ready to finally build an aligned, sustainable online coaching business?Check out the Authentic Connection Networking System – my step-by-step program that helps you attract clients your way.

Monday Apr 28, 2025

Is your job at the gym really secure? In this episode, Ria breaks down why so many health & fitness coaches are rethinking their in-person roles and how to start building an online business before burnout or layoffs hit. She shares real stats, a powerful client story, and the very first step to taking control of your income—creating your signature program. Don’t miss this one if you’re ready for more freedom and sustainability in your coaching career.
👉 Grab the free guide to create your signature program: Click here 👉 DM “SIGNATURE” on Instagram to get it directly: @_ria_z 
If you enjoyed this episode I’d love to know! Send me a message on Instagram @_ria_z to open the conversation about your journey! 
1:1 High Touch Coaching. Click here 

Monday Apr 21, 2025

Turning 50 is a milestone, and I’m celebrating the best way I know how—by sharing 50 of the biggest lessons I’ve learned through fitness, business, motherhood, marriage, and life. From the hard-hitting truths to the funny “wish I knew this sooner” moments, this episode is packed with wisdom, humor, and a little bit of tough love.
Whether you're just starting your journey or you're a fellow 40+ powerhouse, I promise you’ll walk away with insights that make you think, laugh, and maybe even say, “Yep, I needed that.”
So grab a coffee (or something stronger—it’s my birthday, after all), and let’s dive in! 
 
If you enjoyed this episode I’d love to know! Send me a message on Instagram @_ria_z to open the conversation about your journey! 
9 Steps to Designing Your Signature Program Click here 
1:1 High Touch Coaching. Click here 

Monday Apr 14, 2025

So many talented fitness professionals struggle to turn their passion into a lasting career—but it doesn’t have to be that way. Amy Boone Thompson, CEO of IDEA Health & Fitness Association, joins me to share how her new mentorship program is helping fitness pros gain clarity, confidence, and the tools they need to succeed. If you’re ready to build a sustainable career in fitness, this conversation is for you!
Amy Boone Thompson is a visionary leader and three-decade veteran of the fitness and wellness industry. As the Owner and CEO of IDEA Health & Fitness Association, she has dedicated her career to inspiring, empowering, and elevating professionals in the health and fitness fields. Recognized as a trailblazer and recipient of numerous industry awards, including the prestigious Stevie Award, Amy’s work centers on fostering global collaboration and driving positive change across the industry.
 
IDEA Health & Fitness Association
LinkedIn - https://www.facebook.com/ideafit
Instagram – https://www.instagram.com/ideafit
Face Book - https://www.facebook.com/ideafit
 
Amy Boone Thompson
LinkedIn - www.linkedin.com/in/amybthompson
Instagram – https://www.instagram.com/amyboonethompson/
Face Book - https://www.facebook.com/amy.b.thompson.31
 
 
IDEA Fitness Mentor Network:
https://www.ideafit.com/idea-mentorship-program/
 
2025 IDEA® World Health & Fitness Convention:
https://www.ideafit.com/fitness-conferences/2025-idea-world/
 
Lead Like A Woman: Grateful Book
You can find the book and purchasing information here:
Volume 1: https://www.amazon.com/dp/B0DXCQQH1P
 
Need Health or Liability Insurance? - IDEA provides affordable and custom health and liability insurance programs to meet your needs and the needs of your family and business.
 
If you enjoyed this episode I’d love to know! Send me a message on Instagram @_ria_z to open the conversation about your journey!
9 Steps to Designing Your Signature Program Click here 
 

Monday Apr 07, 2025

Feeling like a fraud every time you go to post online? You’re not alone. In this episode, we’re talking about how to build real confidence as an online coach—even if you’re not online 24/7. I’ll walk you through where imposter syndrome really comes from, how to shift your mindset, and give you 4 powerful tools to help you show up with confidence, clarity, and purpose. Whether you’re just starting or feeling stuck, this one’s for you.
If you enjoyed this episode I’d love to know! Send me a message on Instagram @_ria_z to open the conversation about your journey!
 
9 Steps to Designing Your Signature Program Click here 
1:1 High Touch Coaching. Click here 

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