The Fit Pro Journey - Business Coaching for Fitness & Health Coaches
The Fitness Pro Journey is the go-to weekly podcast for personal trainers, health coaches, and fitness professionals ready to start or grow a profitable online coaching business—without the fluff, burnout, or bro-marketing tactics. Hosted by Ria, a former Fit Pro turned business mentor with over 22 years in the fitness industry—from club program manager to trade show organizer—this show is packed with no-BS advice, industry insight, and real talk from someone who’s done it all. Since launching her coaching business in 2018 (and going full-time in 2020), she’s helped hundreds of Fit Pros build sustainable, client-attracting businesses online. Each episode delivers raw, actionable strategies to help you launch your first offer, attract your dream clients, show up confidently online, and build a business that actually fits your life—with a little humor and tough love along the way. Whether you’re brand new to online coaching or ready to scale your existing fitness business, The Fitness Pro Journey will help you ditch self-doubt and unlock your full potential. Tune in every week and take the next step in building the coaching business you’ve been dreaming of. Connect > IG @_ria_z Connect > TikTok > @riazfitbizcoach Connect > admin@riazervos.com
Episodes

Monday Mar 31, 2025
Monday Mar 31, 2025
Struggling with what to post on social media? In this episode, we’re tackling the all-too-common content confusion that keeps fitness coaches stuck. You’ll learn why content feels like a struggle (hint: it’s not just about writing skills) and how to fix it with clarity, messaging, and a strategy that doesn’t rely 100% on Instagram. Plus, I’ll show you how to attract clients beyond social media through offline networking—so you can grow your business without being glued to your phone. Ready to stop yelling into the void? Let’s fix your content struggles for good!
If you enjoyed this episode I’d love to know!
Send me a message on Instagram @_ria_z to open the conversation about your journey!
Waitlist for my 1:1 High Touch Coaching. Click here
Find me on IG @_ria_z

Monday Mar 24, 2025
Monday Mar 24, 2025
Feeling guilty about posting less on social media? Life happens, and sometimes you need to take a step back—and that’s okay! In this episode, we’re talking about why social media is just a tool, not your entire business. I’ll break down how to maintain momentum even when you're not posting as much, why consistency doesn’t mean daily content, and how to build a business that thrives beyond Instagram and TikTok. If you’ve ever worried that stepping back means losing everything, this one’s for you!
If you enjoyed this episode I’d love to know! Send me a message on Instagram @_ria_z to open the conversation about your journey!
Waitlist for my 1:1 High Touch Coaching. Click here
Find me on IG @_ria_z

Monday Mar 17, 2025
Monday Mar 17, 2025
My client was doing everything right—showing up daily, posting valuable content, and still… nothing. No clients. No real leads. Just frustration.
But then, she made one powerful shift that changed everything. Within weeks, she signed several high-ticket clients, booked podcast interviews, and landed a speaker opportunity—without endless content creation.
In this episode, I break down exactly what she did differently and how you can apply the same strategy to attract clients without burnout.
🎧 Tune in to find out what’s really working in 2025!
💬 DM me “CLIENTS” on Instagram if you're ready to shift from crickets to clients!
If you enjoyed this episode I’d love to know! Send me a message on Instagram @_ria_z to open the conversation about your journey!
Find me on IG @_ria_z

Monday Mar 10, 2025
Monday Mar 10, 2025
2020 changed the fitness industry overnight—gyms shut down, clients disappeared, and most fitness pros had no backup plan. Fast forward to today, and if you’re still relying only on in-person training, you’re taking a massive risk. In this episode, we’re breaking down why building a business beyond the gym is no longer optional and how you can create a sustainable, client-generating system without being glued to social media 24/7.
I’ll share how my Authentic Connection Networking System helps fitness coaches grow online and offline—without dancing on Instagram or chasing algorithms. Let’s future-proof your business before the next wave of change hits.
If you enjoyed this episode I’d love to know! Send me a message on Instagram @_ria_z to open the conversation about your journey!
Book a 30mins call Click Here
Find me on IG @_ria_z

Monday Mar 03, 2025
Monday Mar 03, 2025
Feeling stuck in the gym grind? Early mornings, late nights, and pay that depends entirely on your sessions? You’re not alone—80% of trainers leave the industry because of burnout and lack of control. But what if you could have both? In this episode, we’re breaking down how you can start an online coaching business without giving up in-person training.No, you don’t have to be a social media influencer, and no, you don’t have to work even more hours. Learn how to take back ownership of your business, attract online clients, and create more stability—without adding stress to your already packed schedule.
🎧 Tune in and let’s make this happen!
Waitlist for my 1:1 High Touch Coaching. Click here
Find me on IG @_ria_z

Monday Feb 24, 2025
Monday Feb 24, 2025
Struggling to sign clients despite spending hours creating content for Instagram? What if your next five clients aren’t even on social media? In this episode, we’re breaking down why relying on the algorithm is holding you back and how shifting to real human connections can help you sign more clients—without chasing likes or going viral. Tune in to learn where your ideal clients actually are and how to build a sustainable business through referrals, networking, and authentic conversations. Ready to stop waiting for the algorithm gods to bless you?
Let’s dive in!
Waitlist for my 1:1 High Touch Coaching.
Click here
Find me on IG @_ria_z

Monday Feb 17, 2025
Monday Feb 17, 2025
Overcoming Fear & Self-Doubt in Your Online Fitness Coaching Business
Fear of judgment, rejection, and self-doubt can hold you back from starting your online coaching business—but only if you let it. In this episode, I’m sharing personal stories of criticism, setbacks, and the moments that nearly made me quit. From being told I wasn’t “presenter material” to facing brutal industry standards, I’ve heard it all. But here’s the truth: those who doubt you don’t define you. If fear is stopping you from going all in, this episode will give you the mindset shift and motivation you need to push forward. Let’s break through the fear—together.
If you enjoyed this episode I’d love to know! Send me a message on Instagram @_ria_z to open the conversation about your journey!
Waitlist for my 1:1 High Touch Coaching.
Click here

Monday Feb 10, 2025
Monday Feb 10, 2025
Think you need a huge audience to sign clients? Think again. In this episode, I break down how the 6 Degrees of Kevin Bacon concept applies to your business—and why your next client is already closer than you think. I’ll share the biggest mistakes coaches make when trying to grow, real-life examples of how this method works, and simple steps to start leveraging your existing network.
🚀 Ready to sign clients without constantly chasing new leads? Tune in now!
If you enjoyed this episode I’d love to know! Send me a message on Instagram @_ria_z to open the conversation about your journey!
The waitlist for my 1:1 High Touch Coaching.
Click here

Monday Feb 03, 2025
Monday Feb 03, 2025
January felt like a warm-up, but now it’s time to really get to work! If you’re an online fitness coach who wants to grow in 2025 without being glued to your phone 24/7, this episode is for you. I’m sharing the biggest mistakes coaches make at the start of the year, what actually works in 2025, and a simple challenge to help you take action right now.
🔥 Ready to build a business that fits your life? DM me on Instagram (@_ria_z) or reply to this episode’s email with your #1 goal for February—I’d love to help!
Start attracting leads and clients every day on autopilot with Pinterest. Join the Pinterest Master Class: Click here

Monday Jan 27, 2025
Monday Jan 27, 2025
This podcast episode dives into my journey from burnout as a gym manager to building a thriving coaching business that empowers fitness professionals. I share the pivotal moments that sparked my transformation, the lessons I learned along the way, and how I’m now on a mission to help Fit Pros break free from the grind, build sustainable businesses, and live life on their terms. If you’ve ever felt stuck, this episode is for you!
If you enjoyed this episode I’d love to know! Send me a message on Instagram @_ria_z to open the conversation about your journey!
Join the waitlist for my 1:1 High Touch Coaching.
Click here




