The Fit Pro Journey - Business Coaching for Fitness & Health Coaches

The Fitness Pro Journey is the go-to weekly podcast for personal trainers, health coaches, and fitness professionals ready to start or grow a profitable online coaching business—without the fluff, burnout, or bro-marketing tactics. Hosted by Ria, a former Fit Pro turned business mentor with over 22 years in the fitness industry—from club program manager to trade show organizer—this show is packed with no-BS advice, industry insight, and real talk from someone who’s done it all. Since launching her coaching business in 2018 (and going full-time in 2020), she’s helped hundreds of Fit Pros build sustainable, client-attracting businesses online. Each episode delivers raw, actionable strategies to help you launch your first offer, attract your dream clients, show up confidently online, and build a business that actually fits your life—with a little humor and tough love along the way. Whether you’re brand new to online coaching or ready to scale your existing fitness business, The Fitness Pro Journey will help you ditch self-doubt and unlock your full potential. Tune in every week and take the next step in building the coaching business you’ve been dreaming of. Connect > IG @_ria_z Connect > TikTok > @riazfitbizcoach Connect > admin@riazervos.com

Listen on:

  • Apple Podcasts
  • Podbean App
  • Spotify
  • Amazon Music
  • iHeartRadio

Episodes

Monday Nov 25, 2024

In this episode, we’re diving into a topic many health and fitness coaches struggle with: sales and marketing. If you've ever thought, “I don’t want to come off as salesy,” or “Marketing doesn’t feel like me,” this one’s for you! We’ll explore why selling is a natural part of running a business and how to shift your mindset to see it as a way to serve, not push. Discover how to show up authentically, why your vibe matters more than the pitch, and address the deeper reasons you might be holding back.
Tune in for a fresh perspective on sales and a special offer to get a taste of working with me!
☄️mini coaching sessions for $100 
If you have ever wondered what it was like to work with me but have been on the fence.  Nows your change to have a little fun and try a 30mins session to work on your business. In 30mins we can bring out all your ideas and have you so inspired to take action on your business. Don’t miss this crazy deal! It will be gone by Sunday, December 1st Book Here
 
☄️Pinterest Master Class - $37 Learn the ins and out of Pinterest in 1 hour.  It’s truly the set it and forget platform that will draw in new leads for months even years to come.  Get ready to learn how to use Pinterest your new google. - offer closes - November 27th START TODAY
 
💥Client Attraction Blueprint - Self-pace - $297 normally $597
This is your 12 weeks program to set up the foundation of your business by designing your dream program and signing clients.  Taking the course at your own pace and having access to the program for life with any updates.  Always dreamed of having an online Fitness Coaching program?  Nows your chance to start.  Offer ends November 27th START TODAY

Monday Nov 18, 2024

In this episode, I’m sharing the story of my first big investment in a 1:1 business coach—how it terrified me, but ultimately transformed my business and mindset. For health and fitness coaches starting online, we’ll dive into why investing in yourself is one of the most powerful moves you can make, even when it feels uncomfortable.
Plus, I’m sharing a special pre-sale offer on 1:1 coaching for January, with an extended payment plan to help you kick off 2025 strong. Don’t miss this one if you’re ready to level up!
 
💥Pre-Sale on 1:1 coaching for January - Kick off call in December to start mapping out 2025. Hold your spot for $500, starting in January. The $500 will be deducted from the total cost with an extended payment plan of 8 months - offer closes - November 28th APPLY TODAY
 
☄️Pinterest Master Class - $37 Learn the ins and out of Pinterest in 1 hour.  It’s truly the set it and forget platform that will draw in new leads for months even years to come.  Get ready to learn how to use Pinterest your new google. - offer closes - November 27th - START TODAY
 
💥Client Attraction Blueprint - Self-pace - $297 normally $597
This is your 12 weeks program to set up the foundation of your business by designing your dream program and signing clients.  Taking the course at your own pace and having access to the program for life with any updates.  Always dreamed of having an online Fitness Coaching program?  Nows your chance to start.  Offer ends November 27th - START TODAY

Monday Nov 11, 2024

Thinking of taking your fitness coaching business online? In this episode, we’ll guide you through the essential steps to transition from in-person to online coaching successfully. From mindset shifts and key tools to building an online presence and creating your first online offer, this episode covers it all. Perfect for fitness pros who want to reach a wider audience, create scalable programs, and build a more flexible business.
 
Tune in to discover how to make the leap online without feeling overwhelmed!
November Specials
💥Client Attraction Blueprint - Self-pace - $297 normally $597
This is your 12 weeks program to set up the foundation of your business by designing your dream program and signing clients.  Taking the course at your own pace and having access to the program for life with any updates.  Always dreamed of having an online Fitness Coaching program?  Nows your chance to start. Start Today  Offer ends November 27th
 
☄️Pinterest Master Class - $37 Learn the ins and out of Pinterest in 1 hour.  It’s truly the set it and forget platform that will draw in new leads for months even years to come.  Get ready to learn how to use Pinterest your new google. - offer closes - November 27th Start today
 
💥Pre-Sale on 1:1 coaching for January - Kick off call in December to start mapping out 2025. Hold your spot for $500, starting in January. The $500 will be deducted from the total cost with an extended payment plan of 8 months - offer closes - November 15th- Apply Today
 

Monday Nov 04, 2024

Pinterest isn’t just for recipes and DIY projects—it’s a powerful tool to drive traffic to your health and fitness coaching programs! In this episode, we dive into why Pinterest is a must-have for online coaches, how to create an optimized profile, craft attention-grabbing pins, and use Pinterest’s unique search power to attract clients.
Tune in to learn how Pinterest can become a long-term traffic driver for your coaching business!
 
☄️Pinterest Master Class - $37 Learn the ins and out of Pinterest in 1 hour.  It’s truly the set it and forget platform that will draw in new leads for months even years to come.  Get ready to learn how to use Pinterest your new google. -
offer closes - November 27th - Click Here
 
💥Client Attraction Blueprint - Self-pace - $297 normally $697
This is your 12 weeks program to set up the foundation of your business by designing your dream program and signing clients.  Taking the course at your own pace and having access to the program for life with any updates.  Always dreamed of having an online Fitness Coaching program?  Nows your chance to start. 
Offer ends November 27th - Click Here
 
💥Pre-Sale on 1:1 coaching for January - Kick off call in December to start mapping out 2025. Hold your spot for $500, starting in January. The $500 will be deducted from the total cost with an extended payment plan of 8 months -
offer closes - November 15th- Apple Today

Monday Oct 28, 2024

In this episode, we dive into the question, "Should you do a Black Friday launch?" As an online health and fitness coach, it can be tempting to join the Black Friday buzz, but is it the right move for your business? We'll explore the reasons why you might want to take advantage of the season, from leveraging buying energy to creating urgency. We'll also discuss why it might not be the best fit, like the risk of burnout, devaluing your services, and competing in a crowded market.
Tune in for tips to help you decide what’s right for your business and alternative strategies if you choose to skip Black Friday this year.
 
If you enjoyed this episode, I’d love to hear from you!
Send me a message on Instagram @_ria_z to open the conversation about your journey!

Monday Oct 21, 2024

In this episode, we dive into how Health & Fitness coaches can prepare their content for November to maximize their Black Friday sales. We cover everything from teaser posts and value-driven content to creating urgency with countdowns and client success stories. You'll learn the key content formats to use, how to engage your audience, and the steps you need to take now to boost sales during the busiest time of year. Get ready to make November your best month yet with a strategic, high-converting content plan!
Connect with Ria over on Instagram: @_ria_z
1:1 Coaching inquiries  Click here to apply 
Ready to start building the foundation of your Online Health & Fitness Business at your own pace.  Client Attraction Blueprint Self pace  
 

Monday Oct 14, 2024

In this episode, we’re breaking down why mastering technical skills like funnel building and content creation won’t be the magic fix for your online coaching business. If you’ve been chasing frameworks or tweaking your strategy endlessly, it’s time to ask yourself a deeper question: is something else—like fear or insecurity—holding you back? I’ll share my own experience of letting go of control, mastering my energy, and embracing uncertainty. Success isn’t just about tactics, it’s about showing up as your most authentic self.
Let’s talk about what’s really keeping you stuck.
Connect with Ria over on Instagram:  @_ria_z
1:1 Coaching inquiries  Click here to apply
Ready to start building the foundation of your Online Health & Fitness Business at your own pace.  Client Attraction Blueprint Self pace  

Monday Oct 07, 2024

Why I Took a Social Media Break Before October — And How It’s Shaping the Rest of My Year
In this episode, I share why I decided to take a break from social media before October and how it gave me the clarity and energy to plan the rest of the year. If you’re feeling overwhelmed or unsure about how to finish 2024, tune in to hear how stepping back can actually help you move forward.
Plus, I’ll be diving into how you can start planning for your November sales so you can wrap up the year strong and set yourself up for success in 2025. Ready to get started? Join me for some honest reflection and actionable steps to close out the year on a high note!
Going The Facebook Group: Join here
1:1 Coaching inquiries  Click here to apply 
Ready to start building the foundation of your Online Health & Fitness Business at your own pace.  Client Attraction Blueprint Self pace  

Monday Sep 30, 2024

In this episode, we dive into the essential strategies that online Health & Fitness coaches can use to attract and retain clients consistently. From niching down and creating valuable content to leveraging email marketing and building trust with testimonials, you'll learn how to grow your client base and keep them engaged for the long term. Whether you're struggling to find the right clients or keep the ones you have, these actionable steps will help you build a thriving, sustainable online coaching business. Tune in and start turning followers into paying clients!
 
Facebook Group: Join here
 
1:1 Coaching inquiries  Click here to apply 
 
Ready to start building the foundation of your Online Health & Fitness Business at your own pace.  Client Attraction Blueprint Self pace  

Monday Sep 23, 2024

Feeling like you're constantly riding an emotional rollercoaster in your coaching business? In this episode, we explore how to break free from the highs and lows and start building a stable, successful online health and fitness business. You'll learn how to shift from chasing short-term wins to focusing on long-term processes, create systems to reduce overwhelm, and detach from external validation. It’s time to get grounded, stay consistent, and finally see the growth you’ve been working for. Tune in and take the first step toward a more balanced, productive journey!
 
1:1 Coaching inquiries  Click here to apply 
Ready to start building the foundation of your Online Health & Fitness Business at your own pace.  Client Attraction Blueprint Self pace  
 

Copyright 2023 All rights reserved.

Podcast Powered By Podbean

Version: 20241125