The Fit Pro Journey - Business Coaching for Fitness & Health Coaches

#99 Are You Building Your Business or Just Chasing Certifications?

In this episode, we tackle the “certification trap” many health and fitness coaches fall into. While certifications are valuable, they can sometimes become an excuse to avoid the real work of building a business. Join us as we explore the mindset behind over-certification, the importance of taking action, and what clients really want from you. If you’re ready to stop waiting for the “next big cert” to move forward, this episode is your call to action.
Let’s get you focused on building the business you’ve been dreaming of!
If you enjoyed this episode, I’d love to hear from you! Send me a message on Instagram @_ria_z to open the conversation about your journey!
1:1 Coaching inquiries  Click here to apply
 
 

#98 Changing the Game: How Two Coaches Evolved with the Online Coaching Industry

In this episode, Changing the Game: How Two Coaches Evolved with the Online Coaching Industry, we sit down with experienced business coach Rosemary to discuss her unique journeys in the ever-changing online coaching space. She shares how she has adapted to industry shifts, the key strategies that helped her grow, and the lessons she learned along the way. Whether you're new to online coaching or a seasoned pro, this episode offers valuable insights on staying ahead and thriving in a competitive market.
Connect with Rosemary:
IG: rosemary.dede
Podcast: Thriving On Purpose
Tune in for a candid conversation on evolution, resilience, and business success.
Rosemary Dede is a holistic business coach passionate about helping female entrepreneurs
redefine success on their own terms. She believes in creating businesses that align with
personal lifestyles, values, and visions. Tired of the grind culture? So is Rosemary! She
combines her love for intentional living with practical business strategies to empower women
ready to build thriving, purpose-driven businesses without sacrificing their well-being.
As a homeschooling mother of three, Rosemary doesn’t subscribe to the myth of work-life
balance—instead, she focuses on work-life harmony. This principle is at the heart of her
coaching practice and personal life. Her mission is to help women create businesses that
enable them to thrive in all aspects of life, free from the stress of burnout or the relentless
hustle.
Rosemary is also the host of the Thriving on Purpose podcast, where she shares actionable
insights, real-life stories, and expert interviews to inspire female entrepreneurs to create
intentional, values-driven businesses and lives.

#97 Setting Game-Changing Goals for 2025: A Blueprint for Online Health & Fitness Coaches

Get ready to set impactful goals for 2025! In this episode, we break down goal-setting strategies specifically for online health and fitness coaches. From reflecting on 2024, creating SMART goals, and building sustainable systems, to embracing flexibility and tracking progress, this episode will help you design a clear, actionable plan to grow your business.
 
Tune in to make 2025 your breakthrough year
 
Ready to kickstart your 2025 with a clear, powerful plan? Join me for a LIVE class on December 6th at 1pm EST, where we’ll map out your goals for the new year together. This hands-on session will give you the clarity, focus, and strategy to make 2025 your most successful year yet. Don’t miss out on the opportunity to set yourself up for massive growth! Click the link to save your spot!
 
☄️mini coaching sessions  for $111 
If you have ever wondered what it was like to work with me but have been on the fence.  Nows your change to have a little fun and try a mini coaching session to work on your business. We can bring out your ideas and have you so inspired to take action on your business. Don’t miss this crazy deal!
It will be gone by Sunday, December 6th - sign up today

#96 Embracing Sales & Marketing in Your Online Coaching Business

In this episode, we’re diving into a topic many health and fitness coaches struggle with: sales and marketing. If you've ever thought, “I don’t want to come off as salesy,” or “Marketing doesn’t feel like me,” this one’s for you! We’ll explore why selling is a natural part of running a business and how to shift your mindset to see it as a way to serve, not push. Discover how to show up authentically, why your vibe matters more than the pitch, and address the deeper reasons you might be holding back.
Tune in for a fresh perspective on sales and a special offer to get a taste of working with me!
☄️mini coaching sessions for $100 
If you have ever wondered what it was like to work with me but have been on the fence.  Nows your change to have a little fun and try a 30mins session to work on your business. In 30mins we can bring out all your ideas and have you so inspired to take action on your business. Don’t miss this crazy deal! It will be gone by Sunday, December 1st Book Here
 
☄️Pinterest Master Class - $37 Learn the ins and out of Pinterest in 1 hour.  It’s truly the set it and forget platform that will draw in new leads for months even years to come.  Get ready to learn how to use Pinterest your new google. - offer closes - November 27th START TODAY
 
💥Client Attraction Blueprint - Self-pace - $297 normally $597
This is your 12 weeks program to set up the foundation of your business by designing your dream program and signing clients.  Taking the course at your own pace and having access to the program for life with any updates.  Always dreamed of having an online Fitness Coaching program?  Nows your chance to start.  Offer ends November 27th START TODAY

#95 The Power of Investing in Yourself: My Journey from Group Programs to 1:1 Coaching

In this episode, I’m sharing the story of my first big investment in a 1:1 business coach—how it terrified me, but ultimately transformed my business and mindset. For health and fitness coaches starting online, we’ll dive into why investing in yourself is one of the most powerful moves you can make, even when it feels uncomfortable.
Plus, I’m sharing a special pre-sale offer on 1:1 coaching for January, with an extended payment plan to help you kick off 2025 strong. Don’t miss this one if you’re ready to level up!
 
💥Pre-Sale on 1:1 coaching for January - Kick off call in December to start mapping out 2025. Hold your spot for $500, starting in January. The $500 will be deducted from the total cost with an extended payment plan of 8 months - offer closes - November 28th APPLY TODAY
 
☄️Pinterest Master Class - $37 Learn the ins and out of Pinterest in 1 hour.  It’s truly the set it and forget platform that will draw in new leads for months even years to come.  Get ready to learn how to use Pinterest your new google. - offer closes - November 27th - START TODAY
 
💥Client Attraction Blueprint - Self-pace - $297 normally $597
This is your 12 weeks program to set up the foundation of your business by designing your dream program and signing clients.  Taking the course at your own pace and having access to the program for life with any updates.  Always dreamed of having an online Fitness Coaching program?  Nows your chance to start.  Offer ends November 27th - START TODAY

#94 Transitioning from In-Person to Online: Tips for Fitness Coaches

Thinking of taking your fitness coaching business online? In this episode, we’ll guide you through the essential steps to transition from in-person to online coaching successfully. From mindset shifts and key tools to building an online presence and creating your first online offer, this episode covers it all. Perfect for fitness pros who want to reach a wider audience, create scalable programs, and build a more flexible business.
 
Tune in to discover how to make the leap online without feeling overwhelmed!
November Specials
💥Client Attraction Blueprint - Self-pace - $297 normally $597
This is your 12 weeks program to set up the foundation of your business by designing your dream program and signing clients.  Taking the course at your own pace and having access to the program for life with any updates.  Always dreamed of having an online Fitness Coaching program?  Nows your chance to start. Start Today  Offer ends November 27th
 
☄️Pinterest Master Class - $37 Learn the ins and out of Pinterest in 1 hour.  It’s truly the set it and forget platform that will draw in new leads for months even years to come.  Get ready to learn how to use Pinterest your new google. - offer closes - November 27th Start today
 
💥Pre-Sale on 1:1 coaching for January - Kick off call in December to start mapping out 2025. Hold your spot for $500, starting in January. The $500 will be deducted from the total cost with an extended payment plan of 8 months - offer closes - November 15th- Apply Today
 

#93 How to Use Pinterest to Drive Traffic to Your Program

Pinterest isn’t just for recipes and DIY projects—it’s a powerful tool to drive traffic to your health and fitness coaching programs! In this episode, we dive into why Pinterest is a must-have for online coaches, how to create an optimized profile, craft attention-grabbing pins, and use Pinterest’s unique search power to attract clients.
Tune in to learn how Pinterest can become a long-term traffic driver for your coaching business!
 
☄️Pinterest Master Class - $37 Learn the ins and out of Pinterest in 1 hour.  It’s truly the set it and forget platform that will draw in new leads for months even years to come.  Get ready to learn how to use Pinterest your new google. -
offer closes - November 27th - Click Here
 
💥Client Attraction Blueprint - Self-pace - $297 normally $697
This is your 12 weeks program to set up the foundation of your business by designing your dream program and signing clients.  Taking the course at your own pace and having access to the program for life with any updates.  Always dreamed of having an online Fitness Coaching program?  Nows your chance to start. 
Offer ends November 27th - Click Here
 
💥Pre-Sale on 1:1 coaching for January - Kick off call in December to start mapping out 2025. Hold your spot for $500, starting in January. The $500 will be deducted from the total cost with an extended payment plan of 8 months -
offer closes - November 15th- Apple Today

#92 Should You Do a Black Friday Launch?

In this episode, we dive into the question, "Should you do a Black Friday launch?" As an online health and fitness coach, it can be tempting to join the Black Friday buzz, but is it the right move for your business? We'll explore the reasons why you might want to take advantage of the season, from leveraging buying energy to creating urgency. We'll also discuss why it might not be the best fit, like the risk of burnout, devaluing your services, and competing in a crowded market.
Tune in for tips to help you decide what’s right for your business and alternative strategies if you choose to skip Black Friday this year.
 
If you enjoyed this episode, I’d love to hear from you!
Send me a message on Instagram @_ria_z to open the conversation about your journey!

#91 Prepping for Black Friday: What Content Health & Fitness Coaches Need for November

In this episode, we dive into how Health & Fitness coaches can prepare their content for November to maximize their Black Friday sales. We cover everything from teaser posts and value-driven content to creating urgency with countdowns and client success stories. You'll learn the key content formats to use, how to engage your audience, and the steps you need to take now to boost sales during the busiest time of year. Get ready to make November your best month yet with a strategic, high-converting content plan!
Connect with Ria over on Instagram: @_ria_z
1:1 Coaching inquiries  Click here to apply 
Ready to start building the foundation of your Online Health & Fitness Business at your own pace.  Client Attraction Blueprint Self pace  
 

#90 Stop Hiding Behind Tactics: The Real Reason You're Stuck

In this episode, we’re breaking down why mastering technical skills like funnel building and content creation won’t be the magic fix for your online coaching business. If you’ve been chasing frameworks or tweaking your strategy endlessly, it’s time to ask yourself a deeper question: is something else—like fear or insecurity—holding you back? I’ll share my own experience of letting go of control, mastering my energy, and embracing uncertainty. Success isn’t just about tactics, it’s about showing up as your most authentic self.
Let’s talk about what’s really keeping you stuck.
Connect with Ria over on Instagram:  @_ria_z
1:1 Coaching inquiries  Click here to apply
Ready to start building the foundation of your Online Health & Fitness Business at your own pace.  Client Attraction Blueprint Self pace